All writing

Business

On building companies.

Thoughts on strategy, operations, and the human side of growing a business.

  1. Winston Zhu

    The Cisco Acquisition Machine

    How Cisco turned buying startups into a repeatable machine in the 1990s — the playbook, the proof, and where the formula broke. A one-page visual summary of the INSEAD case.

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  2. Winston Zhu

    The Turnaround Playbook: 10 Laws from 18 Cases

    Ten practical turnaround laws drawn from 18 cases on cash, leadership, leverage, incentives, bankruptcy, and organizational buy-in.

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  3. Winston Zhu

    Netflix Culture Case Study: Key Takeaways

    Insights from how Netflix built one of the most distinctive corporate cultures in tech.

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